Challenge
Connect employees to a closed network of thousands of freelance professionals.
Prodigious brings together specialist production expertise in video, digital, and print in order to design, produce, and deliver brand content across all channels. Prodigious Worldwide works with 3,000 employees, operating out of 37 global locations, complemented by highly experienced and specialized production talent managed and sourced via Worksuite.
Prodigious solves the problem many companies face of trying to create and produce content across more mediums without an expanding budget. Marketing has undergone a revolution where brands must produce more video, print, and digital content across numerous channels — from traditional campaigns to social media, digital display, web series, testimonials, and more.
Before Worksuite, finding talent proved problematic. A production manager from Paris would have to pick up the phone and call a contact in London to ask if the department had any good talent to refer. This timely operation was very siloed — each office had a black book of external talent with no communication between them. There was no centralized process or structure to find and manage the right talent for the right project, even though they had 3,000 employees and more than 4,000 external partners.
Solution
After much research and deliberation, Worksuite won the bid based on the following capabilities: the ability to share external talent globally to give the network an understanding of who can complete a particular job; the ability to use the platform to source and identify new qualified talent; and flexibility and platform ease-of-use coupled with a fair pricing structure and modern scalability.
"After implementing Worksuite, Prodigious is now able to successfully and instantly find and manage all their external talent from across all of their locations, ranging from graphic designers to storyboard artists, on one single platform." — Luc Labadie, CIO, Publicis Prodigious
Result
Worksuite has allowed Prodigious to achieve three key outcomes.
First, creating a Community of External Talent: external talent is readily available to hundreds of Prodigious producers and account managers throughout their many locations. Talent is cataloged and grouped by function, skills, and expertise so that searching for talent is incredibly fast and efficient. Each freelancer maintains their own profile, including capabilities, availability, a portfolio of recent work, and their entire engagement history.
Second, automatically onboarding talent quickly: Worksuite has enabled Prodigious to easily onboard its new and existing talent with ease. Custom onboarding workflows are designed to collect work samples, agreement signatures, and all other essential information that Prodigious requires.
Third, sourcing new talent: Worksuite's ability to request information and proposals from various external partners and talent was a complete win for Prodigious. The company plans to expand its talent base throughout the year using Worksuite's innovative and scalable software.
Publicis Prodigious brings together specialist production expertise in video, digital and print to design, produce and deliver brand content across all channels. They boast 3,000 employees operating out of 37 locations worldwide, complemented by best-in-class production talent sourced via their owned crowd-sourcing platform.
